Almost every business is dependent upon technology and computers to some degree. IT managed service providers are emerging in greater numbers and can take the financial burden out of maintaining a large IT department from a medium to small business, as well as make economic sense for the large business. Almost every business owner knows about managed dedicated servers for web hosting and it is a small leap from there to other types of IT services.
In the digital age physical presence is not necessary for effective IT management. IT costs can fluctuate from month to month expenses with a managed solution can be fixed, while service levels can improve. This allows any company to budget IT department expenses from month to month and also avoid the expense of maintaining a large in house staff.
Almost every business uses their IT department in a different way and a managed solution allows the company access to experts in their area without the expense of attempting to locate and retain these experts. Providers are finding the idea of managed services attractive as well since they gain the added benefits of a stable and predictable income as well as familiarity with each client which usually results in better service.
Managed services for IT are not a new concept but some resistance may have to be overcome as many clients are used to considering IT an in house problem or in some cases calling for consultants only after the unthinkable has happened such as data loss or unauthorized access. There are particular areas that are simpler to transition to because the client base understands the potential losses or complications far outweigh the fixed monthly cost of a managed service. When considering a transition to fixed services a provider should also consider any government regulations which must be adhered to as well.
Security of data has always been a high priority for businesses and the potential market for managed services of this type is very large, particularly in small and medium sized businesses. Website hosting and data storage are also areas which tend to meet less sales resistance from the clients. Obviously these are not the only managed services which can be beneficial to both the customer and the provider but these areas have already gained wide acceptance.
Managed servers have been around for years and the clients view these as cost effective solutions for server hosting wherein they need only worry about what their site will provide and not the IT end of their online presence. As outsourcing specialized technical jobs becomes more common there will undoubtedly be less resistance to any type of managed services. It makes more sense for the company and provides a stable income for the excellent service provider.
Software as a service, desktop as a service and many other IT services have introduced a new market for the provider and cost effective solutions for the business which may be required to maintain many machines and deploy software over multiple branches as in the case of a corporation. While IT managed service are not yet the preferred solution for every company they are becoming increasingly more accepted by service providers as well as companies of all sizes.
With the right amount of marketing of the correct type it has been possible for service providers who formerly worked on an as needed basis to shift their focus to providing managed IT services. The benefits for both the service provider and the client are multiple. Once a client has been secured, those first months of service can cement customer loyalty.
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